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What makes an executive speech
different from anyone else’s speech? |
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An executive is expected to be succinct and to the
point. |
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An executive’s delivery of a speech is slow,
articulate and incorporates an animated voice. |
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A speech includes an Opener to
seize the listeners’ attention both in person and on
teleconferences. |
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It ends with a Close that inspires
people to take some action or leave aligned with
your thoughts. |
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How can YOU do all of these things? |
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You are an executive; your company wants you
to do your best. Learn to give an
excellent executive speech. |
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In the meantime, here is how to give a better
executive speech: |
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Write down all ideas you may use in your speech |
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Think who you will be talking to – executive level?
Entire staff? The Board? |
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What few things do they need to
know so they can get to work? Keep that information. |
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Delete all that is left. |
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Now you know how to give an
executive speech that is succinct. |
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Slower speech |
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If people ask you to speak more slowly, they are
saying that you are making it difficult for them
to receive your information. They want to hear
you but you are the problem that it is difficult |
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The answer to this is to speak much more slowly than
you feel is right. Ask a friend if you are speaking
too slowly to be reassured that this ridiculously
slow way of speaking is really just right for the
listeners. |
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Clear
Articulation |
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Many regions in the US speak English without
saying the final sounds of words. The speech is
understandable, but it is not executive speech.
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Say the “G” in words that end in “…ing” like going,
working and winning. |
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Be sure to clearly pronounce the final “…d” and “…t”
at the ends of words. An executive speech requires
complete pronunciation. |
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Animated Voice |
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Like a musical instrument, make your voice hit a
note high on the scale or low on the scale when
you say an important word or phrase. Ask your
musical friends to help you improve on this
quality of executive speaking. |
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Include an Opener |
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An executive speech does not begin with the
agenda slide. It opens with a story, example,
analogy or quotation. It pulls people in to
listen to the rest of the message. |
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End with a Close |
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Ending with, “Well, that’s all” does not sound
like an executive speech. Either is ending with
a summary of main points. |
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Re-state your Opener, or better yet, write a new
story, example, analogy or quotation. Leave the
listeners with the main ideas of your speech. |
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What makes an executive speech really great?
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Rehearse with trusted colleagues and ask them to
make sure you do everything on this list! |
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Re-state your Opener, or better yet, write a new
story, example, analogy or quotation. Leave the
listeners with the main ideas of your speech. |
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It is not enough to write a good talk. You have seen
executives who have a great speech but do not
deliver it well. |
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It is not enough to be good at delivering your
speech if the content is too detailed or technical
or contains too much jargon. |
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It is worth small daily effort to be able to be the
one respected for consistently delivering executive
level speeches. |
Information: (800) 769-6653 |
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